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Sony Ericsson debuts MBW-200 range of Bluetooth watches




Sony Ericsson has introduced the latest and unique Bluetooth watch for ladies, called the MBW-200, which comes in three sophisticated designs. This elegant collection of Bluetooth watch comes in Sparkling Allure, Contemporary Elegance and Evening Classic designs.

Promising to carry forward all the possible phone-features, the watch utilizes Bluetooth technology to display the caller ID, vibrate at the time of incoming call and SMS, and even allow you to reject or mute the call. As an option, you can use the Bluetooth headset for operations instead of a button on the watch.

“The MBW-200 series is the next step in the development of Bluetooth wireless technology. Now women can buy a Bluetooth watch that gives them both wireless functionality and an opportunity to express their personal taste. We’re all looking for products that make our lives more convenient. With a glance at your watch you can see who is calling, what the time is and with a push of a button you can change your music or use it as a music remote control when your phone is on the other side of the room– all in one stylish device,” commented Karmen Mandic, Product Business Manager, at Sony Ericsson.

The Sony Ericsson MBW-200 Bluetooth watches sport:
# Ability to operate within 10 m range
# Discreet yet clear caller ID - OLED display
# Play, pause, stop or skip a track on your phone’s music player
# Quartz movements for exact time keeping – both digital and analogue
# Auto pairing - easier to connect the watch to your phone
# Water resistant up to 3 ATM
# Allergy safe stainless steel
# Mineral crystal scratch resistant face with antiglare coating

Apart from features, here are the stylish designs that Sony Ericsson offer:

The glamorous yet sporty Sparkling Allure Edition comes bundled with trendy white leather strap, Rose gold rim and a display with crystal décor stones. It is designed for funky youngsters.

Next is the dazzling Contemporary Elegance Edition, which is created for the young professionals. It helps the targeted audience to stay focused on the job and stay connected concurrently. It features the stainless steel body and crystal décor stone.

Lastly, the classic yet casual Evening Classic Edition comes packed with stylish leather strap, black dial with crystal décor, and black detail on crown.

Sony Ericsson will roll out the MBW-200 Bluetooth watches for ladies in selected markets by early Q4 2008. Price is not yet known.

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